A Texas hair stylist knows what it’s like to go through a hair loss experience – and she’s using that knowledge to help other women in the same circumstances get back to normal – or as close to normal as they can be.

With a 26 year career wielding hair shears, listening to her clients – and then battling hairloss herslef during a thyroid problem, Shelly Beatty is helping women with a new line of wigs called “Look Like Myself.” 

The program is an extension of the salon where she works, and it offers consultations to women losing their hair to medical reasons, and ensures they end up with a hair solution that is customized and doesn’t look like a stereotypical wig.

Meanwhile, Beatty’s hair has grown back, but she continues to help women deal with hair loss like she did. The salon has roughly six to 10 consultations each week with women who are seeking help for thin or lost hair. From wigs that give a client a full head of hair, to small partial hair replacement pieces, called Reprieves, there are hair solutions for every woman, Beatty said.

Providing guidance to women is something that Beatty learned from personal experience as well as from extensive training specifically in wigs and Reprieves – so she brings additional knowledge to the table as well. She said many women are intimidated when they are seeking ways to cover their head.

“You need some direction when you do that,” she said. “You’re already scared to death and you already feel bad.”

She’s hoping to eliminate this fear by working with the women who come to her and sharing her own experiences.

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